How to Wash and Care for Cotton Clothing: A Turtledove Guide
Cotton is one of the most loved fabrics in the world – soft, breathable, and versatile. At Turtledove London, our clothing is crafted from high-quality, sustainable cotton designed for comfort and durability. Whether it’s your go-to Elsie Mono Stripe T-Shirt or your little one’s cosy Marine Check Hoodie, knowing how to properly care for cotton ensures your pieces stay looking and feeling their best.
In this guide, we’ll cover the best practices for washing, drying, and storing your cotton garments, so they can be worn and loved for seasons to come.
1. Read the Care Label First
Before anything else, always check the care label. Turtledove London designs come with detailed washing instructions tailored to each garment. While most cotton pieces are machine washable, there may be special guidance for delicate finishes, dyes, or linings.
For example, our Grace Check Stripe Reversible Dungarees feature two looks in one, making gentle care essential to preserve the reversible design.
2. Wash in Cold Water
Cotton can shrink if washed in hot water. Use cold or lukewarm water (30°C is ideal) to help maintain the fabric’s shape and prevent fading. This is particularly important for deeper tones, like the chic Lila Charcoal Dungarees, where maintaining colour intensity matters.
Washing with similar colours also helps avoid dye transfer and keeps lighter cottons fresh and bright.
3. Use a Gentle Cycle and Mild Detergent
Opt for the gentle or delicate cycle on your washing machine. Harsh agitation can cause cotton fibres to weaken over time. A mild, eco-friendly detergent without bleach or brighteners is perfect for keeping your cotton clothing clean while protecting the planet — in line with our values at Turtledove London. We recommend Ecover, Kit & Kin or The Green Company.
Try turning garments inside out, especially those with prints or detailing, such as the soft and playful Seagull Easy Fit Dungarees for kids.
4. Air Dry When Possible
Tumble dryers may be quick, but they’re not always cotton’s best friend. Air drying your clothes will extend their life and reduce shrinkage. Hang them in a shaded area to protect colours from fading in direct sunlight.
Items like our floaty Iris Herb Gauze Dungarees dry beautifully on a hanger and retain their breezy drape.
For heavier pieces like the Sundaze Sweatshirt, reshape while damp and lay flat to dry to maintain their silhouette.
5. Ironing & Wrinkle Tips
Cotton is naturally prone to wrinkling, but it also responds well to ironing. For a crisp finish, iron on medium heat while the fabric is slightly damp or use a steam iron. Be extra gentle with any trims or appliqués — some of our kidswear includes soft design elements that don’t love direct heat.
If you prefer a more natural look, many Turtledove styles are designed to be worn relaxed, like our organic cotton tees and dungarees.
6. Store with Care
Once clean and dry, store cotton clothing in a cool, dry place. Avoid overcrowding your wardrobe to prevent wrinkles and stretching. Folding items like t-shirts and dungarees keeps them in good shape, especially if they’re reversible or have lightweight fabrics.
Cotton is breathable, so it’s ideal for all-season wear — and proper storage helps make your pieces timeless.
Final Thoughts
Cotton clothing is easy to love and, with the right care, easy to keep looking new. At Turtledove London, we believe that sustainable fashion starts with thoughtful design and continues with how we look after our clothes.
Explore our full range of organic cotton pieces for women and children – made to be lived in, loved, and passed down.
Browse some of our favourites:
Ready to refresh your wardrobe the sustainable way?
Visit Turtledove London to shop soft, organic cotton clothing for the whole family.
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